At some point, the car sales industry seems to have lost its way. Most dealerships try to attract customers and then overwhelm them by using flashy signs, unnecessarily elaborate buildings, bewildering sales lingo and complicated negotiations. Bucking the trend, Walser Auto Group draws in customers new and old the natural way: with top-quality automobiles, a sales experience focused squarely on the customer’s needs and a little ol’-fashioned common sense.
At our Minnesota car dealerships, we threw out the negotiation nonsense to provide our customers with what they wanted in the first place — a simple, quick and stress-free shopping experience. At our lots, there are absolutely no negotiations. There is no aggressive haggling required to buy vehicles at the price they should have been at the beginning. Our sales people don’t bully you into paying more or distract you with complicated sales processes. At our Walser Auto Group dealerships, every vehicle we sell is marked with the Walser Best Price, meaning the lowest price we can offer. We can do that because none of our sales team members are paid on commission or excessively stressed by “The Bottom Line.” That means they can focus on assisting you and selling you the car you love at the price you expect — and they’ll do so with a smile!
If you’ve seen a car on the street or in an advertisement that you’d like to buy, trust us — we’ve got it. We have 11 different dealerships with a veritable army of cars, trucks, SUVs and minivans. Nine of them specialize in different car brands, and the remaining two dealerships are your one-stop shop for pre-owned cars of any style and made by any automaker. We’re happy to buy cars from you as well, so you can bet we sell models from every automaker you would expect. Browse our inventory either in person or through our website to start your search, or use our convenient CarFinder tool to track down the elusive perfect ride that you’ve been dreaming of for weeks.
Starting with a small location in South St. Paul in 1954, Jack Walser and two other investors purchased Peter’s Oldsmobile, starting up the Walser franchise.
Walser Automotive Group, which operates 23 dealerships in Minnesota and Kansas, has restructured its senior management team to focus on growth, new opportunities and unique customer experience initiatives. Paul Walser, who has led the company as CEO for 20 years, will shift his focus to acquisitions and OEM relationships. He will also continue his work on the Board of Directors of the National Auto Dealers Association as the representative for Minnesota auto dealers.
Under Paul’s leadership, the Walser business model evolved from a traditional negotiating model to a “one price’ model starting in 2000. In subsequent years, Walser changed its recruiting strategy for sales professionals, focusing on non-commission compensation, 40-hour work weeks and an improved work- life balance. Additionally, Walser eliminated the traditional finance office and developed a new operating system whereby a customer works with only one team member from greeting to final vehicle delivery. Walser knows customers expect transparency, fairness and speed, and all of the changes it has pioneered through the years are based on finding new ways to help customers with all of their automotive research, buying and servicing needs.
In light of Paul’s transition, Andrew Walser has assumed the role of CEO. Like his brother Paul, Andrew grew up in the family business and has held nearly every position in the company. He has been the chief visionary behind Walser’s digital marketing initiative, new and used vehicle operations, and the company’s leading end-to-end service experience. Andrew’s primary focus has always been on eliminating customer aggravations in the sales and service experience, with the goal of reducing transaction times while enabling a more transparent and “Customer First” process. This unique focus has produced continued market share growth, industry-leading customer satisfaction scores and record-setting used car volumes. Andrew is currently heading an internal team developing proprietary technology that overhauls how Walser’s sales professionals guide customers through the buying process in-store with the expectation that soon such technology will also allow customers to purchase vehicles online and complete all necessary paperwork from the comfort of their home or office.
The result of all these initiatives continues to be a world-class customer experience that is unmatched in the automotive retail world. Full pricing transparency on the internet, on the sales lot and in the dealership, along with a no-hassle returns policy, makes shopping for vehicles fun and stress-free at Walser.
Aided by acquisition in 2016 and 2017, Walser has doubled in size and plans for further expansion going forward. To guide the company and manage such organic and acquisition-driven growth, Walser is proud to announce that several new members are joining its Senior Management Team:
In support of the Senior Management Team, Jessica Monson joins the Walser team as General Counsel and Secretary. Jessica spent over 10 years serving as legal counsel at Life Time, The Healthy Way of Life Company, most recently as VP of Business Development & Legal Affairs. Jessica provides legal counsel to the company on a variety of areas including commercial transactions, consumer protection, intellectual property, advertising and marketing, real estate and finance.