In November 1975, Richard J. Flick became the official dealer of Banner Chevrolet and by February of 1978, became the sole owner of Banner Chevrolet.
Richard Q. Flick (Rick) succeeded his father as the official dealer of Banner Chevrolet in September of 1994. On May 3, 2002, Rick purchased Banner Ford in Mandeville, Louisiana and in February 2019, Banner Ford of Monroe was purchased.
The name BANNER was selected to stand for Building A New Name Everyone Respects. The entire Banner philosophy is built around a pledge to transact all business affairs with integrity, honesty and fair practice and treatment to all its customers. Based on the name, the following mission was developed:
The mission of the Banner Automotive Group is to be the #1 dealerships in Louisiana in customer satisfaction, service and sales. We will do this with long-term empowered employees who have high moral standards and who are continuously training and striving to create a superior consumer experience…The Banner Way…A Better Way!