Eric Nielsen, Dealer Principal of the Nielsen Automotive Group, began his career in the automotive industry in the late seventies. Eric, a self-made man, started from humble beginnings, but through hard work and determination, worked his way up through the corporate hierarchy of the dealership world. Eric began his trajectory to success as a part-time lot attendant while attending technical school, and eventually became a Salesman, Sales Manager, General Manager and eventually, Dealer Principal of Dover Chrysler Plymouth in 1982.
Eric has always been a loyal hard working man and strongly believes in supporting his primary lenders; it is those long-standing and trusting relationships that have carried him to the position he is in today. Six years later, Eric expanded his operations to include Dover Dodge Chrysler Jeep Ram, located in Rockaway, NJ. After much success with the Dodge, Chrysler, Jeep and Ram brands, Eric was able to obtain another Chrysler Franchise in 1995 with the purchase of Franklin Sussex Auto Mall. Eric’s legacy continued with the purchase of Franklin Sussex Hyundai in 2009. In December of 2011, Eric acquired Nielsen Dodge Chrysler Jeep Ram, in East Hanover, NJ. In 2015, Eric acquired Nielsen Chevrolet located in Dover, NJ.
Most recently, Eric has expanded the repertoire of brands that the Nielsen Automotive Group has to offer, with the purchase of Nielsen Ford, located in Sussex, NJ. Dover Dodge Chrysler Jeep Ram, the Franklin Sussex Auto Mall, and Nielsen Dodge Chrysler Jeep Ram, have been recognized by FCA for their excellent customer service and customer satisfaction and have received the Customer Excellence Award two years in a row. Most recently, all three dealerships have been awarded the FCA Mark of Distinction, which is only awarded to 200 dealerships nationwide.